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Awareness to be raised on skill development in FATA

ISLAMABAD, Jan 24, 2012: FATA Development Authority and Directorate of Technical Education of FATA Secretariat will undertake different activities to create awareness about technical and vocational education and training (TVET) in the tribal areas of Pakistan.

Activities targeting youth and communities will be organized with technical assistance of TVET Reform Support Programme (TVET RSP), being co-financed by the European Union, the Kingdom of Netherlands and Federal Republic of Germany and implemented by GIZ.In this connection, meeting was held to discuss and plan activities for creating awareness about technical and vocational education and training (TVET) in Federally Administered Tribal Areas (FATA) in line with TVET Reform Communications Strategy, developed by TVET RSP.

Omer Khan, Director Information, FATA Secretariat, Mian Aftab Ali Shah, Manager Skills, FATA Development Authority, Tahir Ahmad, Training Coordinator, FATA Development Authority, Imrana Wazir, Project Director, Skill DevelopmentCouncil, Irfan Ali, Assistant Director (Technical Education) FATA, Directorate of Technical Education, Eviza Lawrence, Assistant Director, NAVTTC, Raja Saad Khan, National Deputy Coordinator, TVET RSP, Mohammad Ali Khan, Communication Manager, TVET RSP and Tahir Khan, TVET Manager, TVET RSP attended the meeting.Mohammad Ali Khan outlined the dynamics of an effective communication strategy and highlighted the salient features of the TVET Reform Communications Strategy in a presentation.

He then opened the floor for the participants to share further ideas on what specific roles their respective organizations could play and how they could coordinate with each other for the best portrayal of TVET as a viable career option. The explicit understanding was that TVET RSP would provide technical assistance in undertaking various activities for informing masses in the tribal areas about utility of TVET.

A number of pertinent points were raised during the discussion. It was agreed that FATA was in need of anintensive public awareness campaign so that its over 600,000 unemployed youth could get employable skills. The participants identified radio spots, documentaries of success stories, and information/demonstration stalls at schools/festivals as workable goals for the region. The need for activities involving direct communication, based on traditional methods, with the locals was also stressed.Omer Khan, Director Information FATA Secretariat, offered his backing for various promotional endeavours, including coverage in FATA Secretariat’s monthly newsletter and the production and broadcasting of documentaries.

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